1. Introduction

Buoyansy is an e-commerce platform that provides digital cards to help individuals or organizations share information with each other.

2. Approach

I had a meeting with the two founders to discuss design direction as well as to grasp the features they wanted to highlight. They wanted an e-commerce platform where they could sell gadgets and a dashboard where users could customize them. It's my job to make sure the dashboard has a seamless user experience while also looking modern.

3. Sitemap

I recommended that the client start with a sitemap to visualize screen locations and user flow. Check back with the features they want to highlight to see if the golden path has truly been optimized.

4. My Setup

My Setup is the backbone of this platform, where users get to customize their products in a unique way. I spent a lot of time wireframing this area and testing it constantly.

Because there are so many options for customization, I grouped the information and used accordion design. In the first part, they can choose the color and material and upload the design.

I also suggest adding a gadget selection screen to this screen, first to remind users that they can add designs to other products, and second so that customers do not need to waste time returning to the home page to shop.

5. Branding

Our target audience includes businesses, so helping them create brands is inevitable.

6. Statistic

The two founders and I have the same opinion in thinking that customers need a place to check their scanning history. This is extremely important because for businesses, this helps them a lot in reporting and tracking. In addition to allowing traceability, I also designed it so they can easily export scan data.

7. E-commerce

In the sales area, I don't have any special initiatives because we shouldn't reinvent the wheel. Basic features such as display, add to cart, and starting price are all provided to bring the most convenience to the shopping process.