Purpose:
To uncover real user needs, business requirements, stakeholder needs and market gaps — so that design decisions are based on evidence, not assumptions.
Tools:
Output:
Clear problem statements, actionable user insights, user personas, design goals, and a validated direction for UX design.
Purpose:
To translate research insights into clear, intuitive, and goal-driven user experiences — structuring information and interactions in a way that makes sense to users and aligns with business objectives.
Tools:
Output:
Logical and validated UX structures: wireframes, flowcharts, sitemaps, interaction logic, and prototypes ready for visual and UI design.
Purpose:
To bring the UX design to life through clean, scalable, and developer-ready user interfaces — ensuring visual consistency, accessibility, and handoff efficiency.
Tools:
Output:
Polished UI designs built with production-ready mindset: component libraries, responsive layouts, pixel-perfect mockups, and prototypes ready for development handoff or implementation.
Duci Hua
Designer. Photographer. Polyglot.
With over 10 years of experience, I create user-centered solutions that enhance usability, support business goals, and simplify complex problems through clear, scalable design.
Industries
Worked with international teams across banking, e-commerce, job marketplace, and more.
Mindset
Human-centered, Data-informed, Collaborative, Problem-solving, Scalable design.
Meet: Duci /'duk-key/
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